THE SOC ANALYST

Telstra’s “Security Operations Centre” (SOC) represents a leap forward in the way Telstra and Telstra Purple helps businesses and customers manage cyber-security. Situated in the Sydney and Melbourne CBDs, both sites have been purpose-built to provide the visibility, intelligence and tools customers need to manage risk in an evolving threat environment. It’s the foundation on which Telstra and Telstra Purple provides Managed Security Services for their customers.

Telstra and Telstra Purple engaged MSQUARE Productions to develop and produce a content solution that could be used at live engagements, virtual events, and online platforms to:

• Educate viewers/customers about Telstra’s SOC capabilities via a ‘day in the life of a Telstra SOC Analyst’.

• Inspire viewers to learn more about Telstra’s SOC capabilities.

• Provide innovative content techniques that engage viewers and communicate the core business principles of Telstra’s SOC.

• Provide insight on the security elements that Telstra’s analysts look out for, including: firewall leakages, suspicious inbound/outbound activity, peaks of users online, and unusual number of users on a particular website.

MSQUARE proposed an immersive content solution that combines a 360° Virtual Reality Experience with Traditional Cinema in the format of a theatrical short film titled “The SOC Analyst.”

The 360° virtual reality format could be used at Telstra’s largest event, Vantage, as a virtual reality experience to observe the story in 1st person POV and learn what Telstra’s SOC Analysts do in the occurrence of a security breach. In this format the audience can experience the movie from the point of view of the character “Ash”. The theatrical version uses the traditional cinema format for viewers who wish to enjoy the story in the same familiar way as watching a film.

Both formats could be leveraged across online platforms and would include a ‘theatrical trailer’ to build viewer interest and attract audiences prior to the release.